Growing Tree

Coat Rack for ZIEL HOME FURNISHING TECHNOLOGY CO.,LTD

Inspired by the idea that small saplings grow into big trees, this coat rack was designed with a telescoping structure that can be altered as children grow taller. Through systematic thinking about the relationship between coat racks and children, the designer uses fewer materials and smarter structures to help children understand the concept of growth.

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Growing by Ziel Home Furnishing Technology Co Ltd

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Coat Rack by Ziel Home Furnishing Technology Co Ltd

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Ziel Home Furnishing Technology Co Ltd Growing

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Ziel Home Furnishing Technology Co Ltd Coat Rack

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Growing Tree Coat Rack Press Releases

Press resources for Growing Tree are offered in several languages: English.

Growing Tree Coat Rack Media Articles

We provide articles ready for publication on Growing Tree, offered in several languages: English, Spanish, Italian, German, Dutch, French, Turkish, Arabic (Standard), Indonesian, Hindi, Korean, Japanese, Russian, Chinese (Mandarin) and Portuguese.

Unique Properties

This is a coat rack that can accompany children to grow up. Use the concept of saplings grow into towering trees to tell children to understand the growth process of growing tall, so when designing this coat rack, the spiral structure is used to adjust the height of the coat rack, which is convenient for children who keep growing up to use.

Tags

Growing, Rack, Children, Sustainable, Spin

Production Technology

Geometric elements are used as the shape of hooks, and the same structure is used to adjust their angles and heights, so as to cultivate children's good habits of self storage and arranging clothes, hats and schoolbags. With the bottom disc used for fixing and supporting, the childish appearance and ingenious structural application complement each other.

Design Challenge

Systematically think about the relationship between the coat rack and children, and use less materials and smarter structures to satisfy the cognitive feelings of children in their growth stage. Products in life have a certain life cycle. What designers can do is to try to extend the service life of products as much as possible. This concept also conforms to the topic of sustainable design.

Project Duration

The project started in Zhengzhou in October 2019 and was completed in Zhengzhou in March 2020.

Operation Flow

With a smart structure, bright colors, and geometric elements, the Growing Coat Tree will attract children to organize their belongings on their own, form good habits while young, and promote organizational skills as they grow into adults. The sturdy round base ensures stability and provides a safer environment for children.

Research

Thinking from the perspective of children, the designer sought to create a coat rack that would accompany them as they, their needs, and their preferences grew and changed. The Growing Coat Tree was the result.

Inspiration

Design Idea: Through systematic thinking about the relationship between coat racks and children, the designer hopes to use fewer materials and smarter structures to assist children as they grow to understand the concept of growth even better. Products have life cycles, and it is up to the designer to extend their life as much as possible, promoting sustainable design.

Project Overview

Growing Tree Coat Rack has been a Bronze winner in the Furniture Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit Ziel Home Furnishing Technology Co., Ltd.

Bronze Recognition

Ziel Home Furnishing Technology Co., Ltd was recognized with the coveted Bronze A' Design Award in 2021, a testament to excellence of their work Growing Tree Coat Rack.

Ziel Home Furnishing Technology Co., Ltd Press Releases

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Introducing the Growing Tree Coat Rack by Ziel Home Furnishing Technology Co., Ltd

Ziel Home Furnishing Technology Co., Ltd Unveils Innovative Growing Tree Coat Rack

Ziel Home Furnishing Technology Co., Ltd Newsroom

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